Marketing Intern - Summer 2021
PURPOSE OF POSITION
The Inbound Marketing team needs an intern to keep the media machine running. The person in this role will facilitate the smooth running of daily operations and the success of PR and digital marketing efforts.
What You’ll Love:
- Being a part of an innovation-driven organization that is growing fast, and taking care of business through catalog, web, and retail stores.
- Working on a team that makes retail workwear for customers who are smart, straight-talking folks who do everything from pounding nails to shoeing horses and pitching bales.
- POKING AVERAGE IN THE EYE!
What You’ll Do:
- Work with our PR agency to fulfill media requests including, but not limited to: product requests, image requests, press inquiries, etc
- Assist in tracking media coverage, mentions, and social comments
- Submitting and tracking product requests for sponsorships, influencers, and prize packages
- Work with internal creative and external agency partners to manage the execution of paid and organic digital campaigns: entering in project requests, managing shared trafficking documents, updating content calendars, etc.
- Attend agency status calls and internal planning meetings, maintain shared status documents
- Assist with Influencer and brand ambassador program, identifying potential partners, and monitoring the performance of current campaigns
- Assist in strategic planning across our digital channels, participate in the campaign and quarterly reporting
- Work closely with the digital marketing team to monitor social comments and oversee customer service responses
- Monitoring PR and Digital industry trends
- Undertake general administrative and clerical duties
What We’re Looking for:
- A recent graduate or current undergraduate student of Marketing, Public Relations, Communications, Journalism, or a similar degree.
- Available a minimum of 20 hours per week.
- Excellent communication and writing skills
- Well-organized, able to work with deadlines
- An analytical mind with attention to detail
- Solid understanding of social media channels, including YouTube
- Experience in all Microsoft Office applications
- Outgoing and confident
Who We Are:
We are a “no bull” brand that started in 1989 and we provide apparel and other gear for hardworking men and women. Favorites such as our Ballroom® Jeans featuring “crouch without the ouch," Buck Naked™ Underwear, and our Longtail T® Shirts that hide “plumber’s butt” reflect our attitude.
The heart of Duluth Trading’s success is creating one-of-a-kind men’s and women’s clothing, innovative tools, and ingenious gadgets while being humorous storytellers. The talented people we seek want to be proud of where they work, have a commitment to do things better and be part of a retail, web, and catalog apparel company that knows where it’s going.
The responsibilities outlined in this position description are a guideline for the general duties of the position and are not exhaustive of all duties inherent in the job. Duluth Trading Company is an equal opportunity employer.