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Communications and Marketing/Public Affairs Internship - Fall 2021

**Please note**
  • Please read about how to submit your application on our website. We will not review applications submitted via Handshake; we will only review applications submitted via the Smithsonian Online Academic Appointment Database.
  • This internship may be virtual or hybrid (part-time in-person, part-time virtual) depending on the intern's preference and our museum staffing capacity due to the ongoing COVID-19 pandemic
  • All accepted interns will have the option to apply for an internship stipend based on disclosed financial need after their selection.

The National Museum of American History Office of Communications and Marketing ensures that museum maintains a positive relationship with the community and members of the press. Daily activities include responding to all incoming media queries; develops strategies for effective proactive information about museum activities; coordinates documentary film crews, approves outside media releases by agencies/donors, approves advertisements promoting exhibitions and public programs and handles any crisis issues. Among the events that communications and marketing stages are press previews, press conferences, exhibition dedication ceremonies, donation ceremonies (usually involving objects and sometimes celebrity donors) and press luncheons. Coming up we will be preparing for donations, exhibition openings, and doing a lot of filming at the museum. We are a small office with four full time employees and so we rely heavily on interns who generally have projects of their own to promote start to finish. For example, if a notable musician is willing to donate something to the museum, an intern might be asked to research and create a background on the musician and object being donated, speak with curators at the museum, work with the special events office on the donation ceremony schedule, and caption the pictures taken at the event. In addition, interns assist the office with daily operations: researching and responding to media and public inquiries, compiling media clips, researching and writing calendar submissions, media advisories and releases and some other things that come up. Our office relies on interns to assist with daily operations like: researching and responding to media and public queries, compiling media clips, writing media advisories and press releases, and researching and writing calendar submissions. Interns are given the opportunity to come up with ideas on how the Museum can continue to remain one of the most visited museums in the world. The office also facilitates all interviews with the director and curators and is responsible for coordinating and scheduling all media, documentary and commercial film crews. An internship in the Office of Communications and Marketing is not only a great opportunity for anyone with an interest in those areas, but also those interested in event planning, public affairs, and museum studies. During the internship you will learn how to write and cite according to AP stylebook, how to draft and create media advisories, press releases and event show flows, and how to effectively communicate with the public and media. Your writing will become concise as you raise awareness for museum exhibitions and events. Due to the nature of the work, interns will explore much of the museum as they research for media releases and advisories. Working in our office rewards interns with professional skills in a friendly environment that promotes creative ideas and fosters professional growth.

Goal: Overall, this internship aims to propose creative ideas and contribute to the Office of Communications and Marketing. The intern will gain insight into the inner workings and aspects of the Office of Communications and Marketing in the National Museum of American History. When the internship is completed, the intern will have and understanding about the field of public relations and ideally be prepared for to seek a position in the communications field. Interns will develop verbal, written, and professional skills and understand what makes compelling news.

Status: Virtual or hybrid depending on the intern's preference and our museum staffing capacity due to the ongoing COVID-19 pandemic

Anticipated Learning Objectives: By the end of this internship, the intern will:
  • Gain experience working in an active communications and marketing office and learn how to promote the Smithsonian and its work to the public and media
  • Improve writing skills through a variety of communication mediums (press materials, marketing materials and web content)
  • Learn what makes a story news worthy and how to tailor stories to relevant news outlets

Expected Responsibilities: During the internship, the intern should expect to:
  • Research and respond to media and public inquiries
  • Compile media clips
  • Draft and edit media advisories and press releases
  • Research and write calendar submissions
  • Attend special events
  • Draft statements
  • Oversee film and news crews

Ideal Qualifications / Prerequisites: The ideal intern applicant is/has: 
  • Enthusiastic about communications and marketing with excellent research and writing skills
  • Professional demeanor, organizational and communication skills
  • Ability to work independently and complete assigned tasks within identified timeframes

Audience: This internship is generalized to provide individuals initial experience in this field. This internship is intended for 1-2 interns. Community college students, undergraduates, recent graduates, graduate students, career changers, and other professionals are encouraged to apply.

Timeline: This internship takes place during every internship cycle--spring, summer, or fall. This internship can be part time or full time.

Eligible for Academic Credit: Yes! Interns may receive program or course credit for this experience if approved by their educational institution. Though NMAH does not itself award credit, the Interns and Fellows Office will help coordinate the requirements for credit with the educational institution.

Optional Enrichment Opportunities: Interns are invited to participate in optional opportunities during the internship that support professional growth and foster understanding about the museum field.

Financial Information: This opportunity does not guarantee a stipend. However, upon selection, interns will have the opportunity to apply for a stipend based on financial need; the amount of internship stipends depends on the amount of museum funds available and is at the discretion of NMAH. Internship stipends issued by the Smithsonian are not considered salary or meant as compensation, but are awarded to help defray living expenses for an intern during the term of their appointment. If an intern is awarded a stipend, stipends cannot be distributed before the start of an internship, and we typically recommend that an intern has at least enough external funding to cover the first month's expenses to accommodate the wait time required in stipend processing. To learn more, please check out our Internship FAQ page.

If you have any questions about the internship, please contact Caroline Fiertz, Interns & Fellows Program Manager at the National Museum of American History, at NMAHintern@si.edu or 202-633-3556.