Social Media Marketing Specialist
Job Title: Social Media Marketing Specialist
Overview
- Social Media Marketing Specialist for Triple.com
- Location is NYC, full time or Remote
- Pay Range is $45k to $70k
Company
We are the fastest source of key information at the point of consideration for consumers. By building the most engaging ranked lists and ensuring these are the #1 search result, we connect customers with providers ranging from realtors to content creators.
Team
- YC Alumni
- Prior founders with multiple CEO and CTO experiences
- Built multiple companies up to $100M and $1B+ values
Details
Job Description: We are looking for an experienced and creative Social Media Specialist to join our team. As a Social Media Specialist, you will be responsible for developing and implementing our social media strategy in order to increase our online presence and improve our marketing and sales efforts. You will be working closely with the CEO and Marketing / Sales team.
Most critically you need to be able to create content yourself for our team. We produce thousands of webpages per year and we need social media content to match these pages. Here is an example of a content that we might produce: https://youtu.be/E_622Zmu7Jw.
Duties will include:
- Develop, implement and manage our social media strategy
- Define the most important social media KPIs
- Manage and oversee social media content
- Measure the success of every social media campaign
- Stay up to date with the latest social media best practices and technologies
- Use social media marketing tools
- Work with copywriters and designers to ensure content is informative and appealing
- Collaborate with Marketing, Sales and Product Development teams
- Monitor SEO and user engagement and suggest content optimization
- Communicate with industry professionals and influencers via social media to create a strong network
Requirements:
- Social Media Strategist using social media for brand awareness and impressions
- Excellent knowledge of Facebook, Twitter, LinkedIn, Pinterest, Instagram, Google+ and other social media best practices
- Understanding of SEO and web traffic metrics
- Experience with doing audience and buyer persona research
- Good understanding of social media KPIs
- Familiarity with web design and publishing