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Campaign Assistant

The Campaign Assistant is responsible for the day-to-day management and optimization of programmatic and social campaigns in coordination with the full-time specialist staff. The Campaign Assistant is expected to bring a data-driven approach to campaign management by consistently testing various targeting strategies and methods.


Demand-Side Platforms – The Trade Desk, DV360, Dstillery, Amazon, Vistar
Social Platforms – Facebook, Twitter, LinkedIn, Pinterest

Works in Coegi’s platforms to setup campaigns and ensure success across the lifetime of the initiative
Regular review of delivery status and top-level performance of campaigns with the internal team
Conducts deep-dive campaign optimization and analysis for assigned portfolio on a weekly basis
Timely and complete updates to optimization logs
Actively participates in training across multiple platforms
Develops content for blogs, white papers and social media

Must be a self-starter that takes personal responsibility for education in relevant digital marketing
Must be able to multi-task, be detail oriented, organized and analytical
Superior skills with Excel and/or other software to leverage statistical analysis
Ability to problem solve and think creatively to overcome obstacles
Able to work within a team environment while handling multiple projects with deadlines
Must have or be working towards a Bachelor's or Master’s degree; concentration in marketing, statistics, business or advertising preferred